The Whole Story—Doodle Flix
In June 2011, Doodlers Anonymous posted a quiet, unassuming little blog entry called Netflix Envelope Doodles. It showcased a small collection of art drawn on those ubiquitous red envelopes. “Admit it, you’ve done it” the entry teased. “You’ve taken a sharpie to a Netflix Envelope and doodled the heck out of it. You’ve then imagined the expression of the postal worker…”
The page spread like wildfire, and went viral within a week. Gizmodo picked up the story, so did the Washington Post and the Sundance Channel, Slash Film and Mental Floss followed suit, until our quiet, little blog entry became a big, fat, loud entry – people, lots of people, began submitting their own drawn Netflix envelopes.
And just like that, a doodle became an idea, an idea became a mini-movement, and that movement became this site. We’re not solving world hunger here, Doodle Flix is just a nice distraction from life’s many frustrations… like Netflix’s increased prices.
Enjoy the show.